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How to Get Your Content Published on Forbes, Huffington Post, and Business Insider

Mary Hiers

How to Get Your Content Published on Forbes, Huffington Post, and Business Insider

Israeli-American psychologist Daniel Kahneman is an expert in the psychology of judgment

Economic Decision-Making.

He has said, “Your first impression of a thing sets up your subsequent beliefs.

high-ranking search engine results, and backlinks from prestigious publications and journalists.

Top-tier business sites are coveted by content marketing professionals, so you have to be at the top of your game when you submit content to them.

Here is a roundup of top content sites and information from contributors on how they got their content published.

Publishing your content on Forbes

Speaker, writer, and entrepreneur Josh Steimle has written over 160 articles for Forbes since 2013.

Though vetted contributors used to be able to blog about any topic, today they’re required to stick to their particular area of expertise. Additionally, Forbes contributors post directly to the live site, so it won’t go through an editor first.

Editors may make minor changes after publication, and if writers veer too sharply off-topic, posts can be taken down altogether.

Here’s a screen grab of one of Steimle’s Forbes articles:

publishing-your-content-on-forbes-for-how-to-get-your-content-published

You can approach being published on Forbes in a couple of ways.

You can submit a completed article (regardless of length) to opinion@forbes.com for consideration on one of their opinion pages. This content has to be original and exclusive to Forbes. If you’ve already published it somewhere else, they’ll reject it.

Expect it to take several business days to review your content. If a week goes by and you haven’t heard from them, you can assume they aren’t interested and try to place your content elsewhere.

If your goal is to become a regular Forbes contributor, you can apply via Google Form. In addition to your typical contact information, you’ll also be asked for LinkedIn and Twitter profiles, and ideas about what you want your page to be. You’ll also need to link to examples of your writing and explain why you’re qualified to have the page you envision.

publishing-your-content-on-forbes-for-how-to-get-your-content-published-2

Steimle published articles on a once-a-week basis, and especially liked the site’s great analytics that allow writers to see how well their content performs. Training webinars for contributors are also offered regularly.

Publishing your content on Huffington Post

Co-Founder at Authority Alchemy, Brian Ainsley Horn knows firsthand what it takes to write for Huffington Post. He says it isn’t easy, but it’s certainly possible.

Huffington Post is one of the main “authority” publications where business owners and content marketers want to publish. The site has phenomenal SEO power, helping content rank for multiple three-to five-word terms only hours after publication.

Here’s a shot of one of Horn’s blog posts on Huffington Post:

publishing-your-content-on-huffington-post-for-how-to-get-your-content-published-2

Top Bloggers in your targeted section write,

You should craft your pitch based on what top bloggers in your targeted section write. It should be short and should emphasize the most captivating parts of your idea, according to Horn.

To submit your idea to Huffington Post, you fill out a Google Form similar to the one Forbes uses. There is a blank on the post for the final draft of your proposed 500 to 1000-word post, which you include right on the form.

publishing-your-content-on-huffington-post-for-how-to-get-your-content-published-3

Bare in mind that you won’t hear back from Huffington Post unless they’re interested in publishing your content.

Publishing your content on Business Insider

A few years back, Thenuka Karunaratne, founder of AdMark Technologies, was determined to have his product featured in Business Insider (and other prominent online publications) on essentially no budget.

Technology, Business, and Celebrities, Business Insider

In addition to stories about technology, business, and celebrities, Business Insider will also run compelling profile pieces, which can be an option if you have a gripping personal story to tell.

Tens of Millions of Readers who use Business Insider

If you’re interested in having your content viewed by the tens of millions of readers who use Business Insider every month, your first stop should be at the How to Contribute to Business Insider page.

You won’t submit a pitch, but will send the final, polished draft of your content to contributors@businessinsider.com. Along with the content itself, include a headline, links to other content of yours, and a brief bio.

Here you can see a feature on Karunaratne’s product in Business Insider from earlier this year:

publishing-your-content-on-business-insider-for-how-to-get-your-content-published-2

Found it by Googling The Topic,

If they’re interested, they say they’ll get back to you, but Karunaratne did not know his content had been accepted and published until he found it by Googling the topic.

He also says that Business Insider will sometimes pick up stories from other major sites, and publish content to their international editions as well.

Additionally, Karunaratne says pitching his content (whether to Business Insider or another publication) on Sunday worked well for him, allowing outlets to pick up a story as it gained traction throughout the workweek.

Other publication options

Another option you may consider for content that can be republished is publishing it on a site like Medium. It’s currently a hot platform and has a large audience, plus republishing is mostly a simple matter of copying and pasting.

Many people worry about Google penalizing them for “duplicate content,” but that penalty may not mean what you think it means. Google is fine with you syndicating your content on multiple sites, and will show the version they believe is most appropriate for each searcher, though that may not be the version you prefer. They recommend including a link back to your original article in your syndicated content.

Medium.com

Medium only requires that you create an account in order to publish content there, and

you can create an account with Twitter, Facebook, Google, or with your email:

other-publication-options-for-how-to-get-your-content-published-2

Content posted or republished on Medium gains traction based on the interest and engagement it receives, and article lengths are flexible. Before publishing something, you should check out this

3 min read, on the official Medium blog to gain an idea of what is trending on the site.

After making the effort to create powerful, engaging content, you naturally want it to reach the largest audience. It’s not necessarily easy to have your article on Huffington Post or Forbes, but it can certainly be done if you follow various sites’ instructions carefully and submit content that resonates with their readership.

If you’re ready to get serious about content marketing, we invite you to receive three high-performance content ideas that will raise your brand’s profile.

Guest Author: Mary Hiers is a content writer for Media Shower and founder of Kittenheel Enterprises. If she’s not in front of a keyboard, she’s probably with her dogs at the dog park or reading mid-20th century European history. Her superpower is the ability to fold fitted sheets.

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10 Valuable Tips on Content Marketing Which Will Boost Sales on Shopify eCommerce Stores

It appears as though there's some type of frenzy or an uproar of some kind in regards to Content Marketing... It's a peculiar thing, as Content Marketing has always been the number 1, essential practice in SEO best practices. In fact - content is what launched the internet into becoming one of the most important inventions in modern day technology.

Lee Odden of TopRank Marketing has said: "Content is the reason search began in the first place."

Before the Web/The Internet became ever so cluttered with the display of Ads and PPC - content was the only thing that drove traffic onto websites.

Oddly, even since the boom in technology and in digital marketing - content still remains to have an immense impact in driving customers and sales to different websites. Rather than declining in its power - content has now become more essential and effective than ever before in digital marketing strategies.

Why Market Content for Shopify eCommerce Stores?

An exceptional piece of content that you create can live for all eternity on the internet. Unique and remarkable content will continue to drive traffic, leads and sales for years! It will proceed to doing its rounds on Social Media Networks and developing referrals and back links.

When you write totally amazing and awesome content, you are beginning to create a chain reaction of sorts. The more engaging and informative the content is - the heavier the response will be... and this is just one of the many reasons that Content Marketing for Shopify eCommerce Stores is vital!

You have to think of Content Marketing as some kind of money making apparatus or as something that works without ever getting tired no matter what time of day it is... When you use Content Marketing properly for Shopify eCommerce Stores, your business will just continue to grow.

Below You Will Find a Variety of Killer Market Content Strategies Which Will Boost Traffic to Your Shopify eCommerce Store

1. Writing Bold Headlines. Always begin with the basics: great headlines. In search result pages - the headlines that you have created have a colossal impact. Utilize headlines to attract the attention of your users and potential customers.

2. Write Using Powerful Language/Words. Power words are words, which will convey emotions and appeal to different senses in a person. Words such as "killer, catastrophic, ballistic, explosive and/or "amazing, mind blowing, extraordinary, miraculous, astonishing" and the likes seem to cause a reaction in people. We are sure, you've experience this as well while reading powerful and truly moving content.

However, beware of using too many power words, as it can appear as ingenuine or even spammy. Find a balance and place power words in precise places - where the impact will be felt the most.


Don't Be Afraid of Being Sexy. It's no secret that sex sells. It simply does... With that said, be sexy in applicable circumstances, but do not go overboard. You do not want to be inappropriate or offensive. Creating some sexy headlines will help you with traffic to your Shopify eCommerce Stores.
Be Mysterious and Intriguing. Everyone enjoys a little mystery; a little intrigue... so, do not unleash all your info in your headlines. Provoke readers curiosities by taking advantage of the division between users' issues and the solutions that you can provide.
Implode Expectations. Keep in mind that not many websites have received too much attention by following conventional methods. Think outside the box. Dare to be edgy and a little shocking. Un-filter yourself and your content. Write about things that your users do not expect. However, ALWAYS backup your information with concrete data and facts.


3. Acquire Information. We advise you to subscribe to websites, such as: Copy Blogger, QuickSprout, Social Media Examiner and Content Marketing Institute. Take notice of the types of headlines, which are driving the most shares and Tweets. Don't be scared of being experimental. You'll learn from your mistakes.

4. Create Fruitful Content! Fertile, bountiful, informative, creative, abundant - these are all synonyms for extraordinary, Shopify eCommerce content. People really love to connect and engage with content, just as long as it appeals to their senses. If you know what truly appeals to your targeted audience, you will see that your content will begin to spread just like an epidemic. Use this guideline to create, genuine and fruitful Shopify eCommerce content.

5. Insure Content Goes Viral. How do you know if your content is viral worthy? Well, if your content is worth its information, it will typically spread all on its own. Provide your targeted audience with reasons to connect and/or share your content with others. Is your content utterly awesome? Are you offering special deals?

Developing viral content is of utter importance, as it will compel your users to share your content. For Shopify eCommerce stores, it's sometimes a bit more challenging and for this reason, you need to make sure that your Shopify eCommerce blog page is one of the best in your line of business and/or industry.

6. Social Trends Newsjacking. We live in a world of hashtags and trending topics and hashtags and trends come and go on a daily basis. When you Newsjack, you are basically, taking advantage of trending topics on Social Media to optimize your eCommerce content. For example, if

NationalCatDay

is trending on Twitter - think and/or find a way that you can tie up this trending hashtag with your business. You can even just Tweet about it on your business, Twitter account and users will take notice that your business is one that stays in the loop with all types of trending topics.

7. Create Longer Blog Posts/Content. Guys, it is a myth that users are lazy and do not want to read long copy. Sure, if the content is lame or uninformative and invaluable to users - naturally, they will bounce off. However, if you have killer content, with newsworthy and valuable information, your users will most definitely want to read all of your content.

Furthermore, search engines just adore long form copy!

8. Create and Utilize Visual Content. It's been reported that Tweets that contain images have received approximately 89 percent more favorites and an approximate 150 percent more ReTweets in comparison to Tweets that do not contain any images.

Sure, you can curate the majority of images/pics that you share on Twitter and other Social Media Platforms, but it is strongly recommended that you dare to become a little creative with your smartphone and camera and experiment some for totally authentic images. You never know - you can even start something as huge as the Hot Pepper Challenge!

Arrange and Organize Content Marketing for Shopify eCommerce Stores

A large number of Shopify eCommerce stores/businesses have recently become aware of the importance of eCommerce, content marketing. But just a few have found the infrastructure that is needed to streamline continuous content on the vast array of digital marketing platforms and channels that are available.

No matter what kind of business you have, you should have access to the capabilities that will allow you to create, spread and monitor your content.

9. Develop a Calendar for Shopify eCommerce Content. For starters, you need a concrete, Shopify eCommerce content marketing strategy. Create a document which details: topics, short term goals, targeting data & segmentation. A calendar such as the one described is the best way to get started and ensure a successful eCommerce Content Marketing campaign for your Shopify eCommerce store.

As you become more familiarized with your targeted audience, you'll be more adapt to prepare different content marketing strategies that's suitable for your users. Always make sure that any new strategy that you implement is to the highest of quality. Don't create content just for the sake of posting something...

10. Repurpose Content. "Kill two birds with one stone... " When writing content, keep this quote in mind, as it can be invaluable and extremely effective. When creating content - we often forget about some of the really great pieces of copy that's been published.

Make the time to go back to previous content that you have written and/or created and that you feel confident about and share it various times on the same platform, so that you may be able to reach people on different time zones or that have different online habits. Once you do this, tweak/repurpose your content, so that you are able to distribute these amazing pieces of content on different platforms.

For example, if you created an infographic some weeks ago and you are now developing a video for this week - check and see if you can incorporate your infographic from weeks ago into your new video. Remember, content isn't all about words!

Start applying these amazing and totally effective tips, which will boost sales to your Shopify eCommerce Store!

Rosario Berry is a professional freelance writer, like to introduce [https://mysticwebdesigns.com/]Mystic Web Designs. You may think [https://mysticwebdesigns.com/content-marketing/]Content Marketing as some kind of money making process or something that works without ever getting tired no matter what time of day it is.

Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online.

It is often used by businesses in order to:

• Attract attention and generate leads

• Expand their customer base

• Generate or increase online sales

• Increase brand awareness or credibility

• Engage an online community of users

Content marketing attracts prospects and transforms prospects into customers by creating and sharing valuable free content. Content marketing helps companies create sustainable brand loyalty, provides valuable information to consumers, and creates a willingness to purchase products from the company in the future. This relatively new form of marketing does not involve direct sales. Instead, it builds trust and rapport with the audience.

Unlike other forms of online marketing, content marketing relies on anticipating and meeting an existing customer need for information, as opposed to creating demand for a new need. As James O'Brien of

Contently wrote on Mashable, "The idea central to content marketing is that a brand must give something valuable to get something valuable in return. Instead of the commercial, be the show. Instead of the banner ad, be the feature story." Content marketing requires continuous delivery of large amounts of content, preferably within a content marketing strategy.

When businesses pursue content marketing, the main focus should be the needs of the prospect or customer. Once a business has identified the customer's need, information can be presented in a variety of formats, including news, video, white papers, e-books, infographics, email newsletters, case studies, podcasts, how-to guides, question and answer articles, photos, blogs, etc. Most of these formats belong to the digital channel.

Digital content marketing is a management process that uses electronic channels to identify, forecast, and satisfy the content requirements of a particular audience. It must be consistently updated and added to in order to influence the behavior of customers.

Business Insider is an American financial and business news website published by Insider Inc. It operates international editions in the UK, Australia, China, Germany, France, South Africa. India, Italy, Indonesia, Japan, Malaysia, Netherlands, Nordics, Poland, Spain and Singapore. Several International editions are published in local languages: Chinese, Dutch, French, Italian, German, Polish[4] and Japanese.

Contents

• 1 History
  • 1.1 Tech Insider
  • 1.2 BI Sub-Saharan Africa
• 2 Staff
• 3 Reception
• 4 References
• 5 External links

History

Business Insider was launched in 2007 and is based in New York City. Founded by DoubleClick's former CEO Kevin P. Ryan, Dwight Merriman, and Henry Blodget, the publication is a brand of Silicon Alley Insider (began May 16, 2007) and Clusterstock (started March 20, 2008). In addition to providing and analyzing business news, the site aggregates news stories on various subjects from around the web. It reported a profit for the first time ever in the 4th quarter of 2010. In June 2012, it had 5.4 million unique visitors. In 2015 Axel Springer SE acquired 88% of the stake in Business Insider Inc. for $343 million (€306 million).

Business Insider also hosts industry conferences, such as IGNITION, which explores the emerging business models of digital media. In January 2015, Business Insider launched BI Intelligence,[ a subscription-based research service that provides data and analysis on the mobile, payments, eCommerce, social, and digital media industries. The site publishes numerous annual editorial franchises, such as the "Digital 100: The World's Most Valuable Private Tech Companies."

Tech Insider

In July 2015, Business Insider began the technology website Tech Insider, with a staff of 40 people working primarily from the company's existing New York headquarters, but originally separated from the main Business Insider newsroom.[ However, Tech Insider was eventually folded into the Business Insider website.

BI Sub-Saharan Africa

In January 2017, Business Insider announced that it would be launching a new sub-saharan site in partnership with Ringier Africa Digital Publishing. Henry Blodget––co-founder, CEO, and global Editor-in-Chief of Business Insider––said of the partnership, “Ringier ... is the ideal partner to help us bring to sub-saharan Africa [our] unique voice and attitude.” Former Ventures Africa journalist David Adeleke is the editor for Business Insider SSA.

Staff

Business Insider's CEO and Editor-In-Chief Henry Blodget is a Yale history graduate who previously worked on Wall Street until he was banned for life from the securities industry because of his violations of securities laws and subsequent civil trial, which ended with a $2 million fine plus a $2 million disgorgement and the permanent ban in 2003.[19][20] Nicholas Carlson, whose past experiences include Internet.com and Gawker Media's Silicon Valley gossip blog, Valleywag, is Deputy Editor. Senior Editor Jim Edwards' previous position was Managing Editor at Adweek.

Reception

In January 2009, the Clusterstock section appeared in Time's "Best 25 Financial Blogs," and the Silicon Alley Insider section was listed in PC Magazine's "Our Favorite Blogs 2009." 2009 also saw Business Insider's selection as an official Webby honoree for Best Business Blog.

In 2012, Business Insider was named to the Inc. 500. In 2013, the publication was once again nominated in the Blog-Business category at the Webby Awards. In January 2014, The New York Times reported that Business Insider's web traffic was comparable to that of The Wall Street Journal. In 2017, Digiday included imprint Insider as a candidate in two separate categories–"Best New Vertical" and "Best Use of Instagram"–at their annual Publishing Awards.

The website has, however, faced criticism for what critics consider its pronounced liberal bias and clickbait-style headlines. In 2013, The New Yorker criticized the website for prioritizing publishing speed over accuracy. In 2018, the website received criticism from some media outlets after deleting a controversial column about Scarlett Johansson.

References

10 content marketing hacks every new business needs to know

Readability rating: A
Average grade level: 7.0.

Every startup needs to build trust in there new brand and content marketing is a fantastic way to do so. When executed well, it will give your brand a personality that customers want to engage with. When content misses the mark, you’ll waste time, money and opportunities for growth.

You have 7 seconds to grab someone’s attention. ReadablePro helps you cut out the noise.

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