This newish technology, which provides a continuous stream of data, is awesome for many reasons. From the consumer's perspective, it implies saving time since one does not have to download a file first, and then consume it. Also, members of the public do not have to manage vast quantities of data and space on their computer's hard drive or external disks anymore, since there is no data to download and save as such. From the content producers' perspective, streaming also offers great opportunities: with internet videos and webcasts of live events, there is no file to download, therefore it is hard for most users to save content and distribute it illegally.